
With an IP as legendary as Dragon Ball Z, and a game fans had been hoping to get their hands on for over a decade, in just two months was an exciting whirlwind! Vala created campaign‑page graphics, A/B‑tested ad creative, and built an energetic prelaunch experience through our marketing funnel and fan activations. When you’re working with an IP this iconic, it certainly helps that our whole team grew up watching the show every Saturday morning.